For hair, beauty & wellness professionals
Power your salon
Salono is designed to take care of your bookings, clients, reminders and payments in one place.
No credit card. Cancel anytime.
ScrollMost software in this industry tries to cater for everyone. Salono caters for you.
The problem
You didn't start this to manage software.
Three costs you have stopped noticing.
The price is never the price
Reminders, reports and stock live on a higher tier. You sign up for one figure and end up paying another to get the basics working.
You pay to be found
Marketplaces list your rivals next to you, take a cut of every booking, then email your own clients discounts to go elsewhere.
The numbers never agree
Card machine, diary and notebook all say something different, so the week gets pieced back together on a Sunday night.
The Salono difference
Your clients.
Your brand.
Your business.
Everything you build stays yours. We don't rent it back to you, and we don't stand between you and the person in your chair.
Your clients
Names, numbers, notes and history, exported as a spreadsheet whenever you ask. Nobody markets to them but you.
Your brand
Your name on every confirmation, receipt and reminder, and a booking page of your own. No third-party logos.
Your business
No commission, ever, and no bidding for position. What a client pays is what you keep, minus card fees.
No contract, no notice period, no lock-in. If you leave, your clients, diary and takings come with you. While you are here, you get a say in what we build next.
Who it's for
Built for hair, beauty and wellness, by people who work in it.
Salono is run by people from the industry, so the diary, the forms and the money side already work the way yours does.
Hair
Colour, cuts, extensions and barbering, whether you rent a chair or run a shop with a team on the rota.
Beauty
Nails, lashes, brows, waxing and facials, with patch tests and consultation forms handled properly.
Wellness
Massage, sports therapy, aesthetics and clinics, with courses, packages and prepaid balances tracked.
Also used by
Platform overview
Everything you need. Nothing you don't.
Nine core areas most studios and clinics pay three separate companies for. Every one of them is included.
Appointments & Bookings
One calendar for the whole business, with online booking and live staff availability for every team member.
Client Management
Profiles, history and notes on one record, with segments built from what clients book and spend.
Services & Pricing
Services built in segments, so the diary can offer the develop-time gaps to other clients.
Reminders
Sent automatically before every appointment, so fewer people forget and nobody messages by hand.
Payments
Deposits, balances and tips recorded against the appointment they belong to, so the day adds up.
Staff Scheduling
Calendars, rotas and working hours, with roles and permissions set per person.
Website & Booking Page
A white-label site in your own name. No marketplace, no rival salons alongside you.
Forms
Digital consultation and intake forms, attached to the client rather than to paper.
Dashboard
Today's bookings, this week's takings and new clients at a glance, without a spreadsheet.
Product showcase
A look at the parts you'll use every day.
The day at a glance: bookings, new clients and takings against last week, today's schedule and what has just happened.
Day, week and per-stylist views. Drag a client to a new time, block a training day, set shift patterns that repeat.
Every booking on one screen: services and timings, notes, forms, payments and a full history of who changed what.
Your own booking page in your own name and colours, aware of treatment timings and development gaps.
History, notes, flags, forms and files on one record, with patch test and consent status on the screen while they're in the chair.
Every service priced fixed or from, built in segments so the diary can offer development time to other clients.
Consultation and consent forms your clients complete online, attached to their record and renewed when they expire.
Your logo, colours and heading font on the booking page, plus booking rules, access control and billing, all in one place.
Why Salono
No commission
You keep what your clients pay.
No marketplace
Nobody undercuts you to your own clients.
No complexity
One price, every feature, set up in a day.
Industry-built
Built by people who have worked behind the chair.
Compared
Commission on bookings
- Marketplace
- A cut of each one, including the regulars you already had
- Booking app
- Usually none, but per-booking fees creep in
- None, ever
Whose client list is it
- Marketplace
- Theirs, and they market to your clients
- Booking app
- Yours, until you try to get it out
- Yours, exported whenever you ask
Discounting your prices
- Marketplace
- Often expected to win the listing
- Booking app
- Not their concern
- You set your prices
Diary, rota & chair rent
- Marketplace
- No
- Booking app
- Rarely
- Included as standard
Retail, stock & takings
- Marketplace
- Payments only
- Booking app
- Payments and a basic report
- Included as standard
Moving to Salono
Bring everything with you.
Changing systems is the reason most salons stay somewhere they have outgrown. Whatever you are on now, there are two ways across, and both are free.
Self-service
Import it yourself
Built for owners who want it done tonight.
- 01 Export a CSV from your current system and upload it. Every column maps to the right field.
- 02 Check the preview. Duplicates and gaps are flagged before anything is saved.
- 03 Import. Not right? Roll the whole batch back in one click and go again.
Done for you
We move it for you
Built for owners who would rather hand it over.
- 01 Send us your exports, a spreadsheet, or photos of the paper diary.
- 02 We bring everything across and check it with you before you go live.
- 03 You open with a full diary and client list, and nothing to re-type.
What comes across
Clients
Names, contact details, addresses, dates of birth and marketing consent.
Services
Prices, durations, descriptions and categories, ready for your booking page.
Appointments
Past visits and upcoming bookings, matched to client, service and team member.
Team
Your staff, so diaries and rotas are ready on day one.
Membership
You are a Salono member, not a support ticket.
We want our members to thrive, that's why we work closely with them to provide them with the tools they need.
Account manager
One named person who knows your business, not whoever picks up next. They check in after go-live rather than waiting for you to complain.
Support on hand
Chat or phone, Monday to Saturday, answered by the people who built it. No ticket numbers, no overnight wait for a reply.
A community
Owners running the same kind of business, comparing notes on pricing, rotas and hiring with people who actually know.
None of it is a premium tier. It comes with the account.
Pricing
Simple, transparent pricing.
150 SMS credits included every billing period, and any top-up bundle you buy rolls over. Every feature, on one price you can work out without a calculator.
No credit card. Cancel anytime.
Meet our founders
A hairdresser and a software engineer.
One from the salon floor, one from the code, building the system they both wanted to exist.
Leah Whittaker
Co-Founder & CCO
Leah leads the customer and industry side of Salono: sales, onboarding, support and the relationships with salons, freelancers and partners across hair, beauty and wellness. Five years as a self-employed hairdresser taught her how much of a working day disappears into admin and juggling systems, and that experience shapes what Salono builds.
Dom McLaughlin
Co-Founder & CTO
Dom leads product and technology at Salono: software development, architecture, integrations, payments, security and the product roadmap. Salono started with a problem he saw first-hand, businesses running on systems that create more admin than they remove, and his focus is building technology that is reliable, scalable and genuinely useful to the people using it every day.
Roadmap
What we build next is decided by our members.
Salono should work the way you do, so the people using it decide what we build. Tell us what you need and it goes on the list. Here is what is on it now.
Waitlists
A cancellation goes out to the people waiting for that slot and fills itself, before you have picked up the phone.
Reporting
Takings, rebookings, no-shows and busiest hours over any period, with exports your accountant can open.
Salono Pay
Take deposits and payments directly on the system, tied to the appointment they belong to.
FAQ
Questions
30 days, every feature, no card at sign-up. If it is not for you, cancel from your account and nothing is taken. There is no contract to leave and your client list is yours to export on the way out.
One business, every feature. Extra users are £4.99 each a month, so someone working alone pays £19.99 and a team of four pays £34.96.
It is. Run your own diary, your own client list and your own takings on the £19.99, whether you rent a chair, work from a room at home or have a shop with staff.
The setup wizard imports your clients and diary from an export or a spreadsheet as you go through it. If you would rather hand it over, we will do it for you, free, from an export, a spreadsheet or photos of the paper diary, and check it with you before you go live.
It runs in a browser, so your diary looks the same on the computer at the desk, a tablet in your hand and your phone at home.
It's yours. Export the lot whenever you like, and we delete our copy on request.
Ready to run your business differently?
Tell us about your business and a real person will be in touch to get you set up. If you would rather be shown around first, book a demo.
No credit card. Cancel anytime.